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Privacy Policy

Last updated: February 9, 2026

1. Information We Collect

Account Information: When you register, we collect your chosen username, email address, and a hashed version of your password. We do not store passwords in plain text.

Gameplay Data: We collect data related to your in-game activity, including characters, items, progression, match history, and play sessions to provide and improve the Game.

Technical Data: We may collect IP addresses, device information, operating system, and browser type for security, fraud prevention, and analytics purposes.

Optional Data: If you opt in to our newsletter, we store your email address for marketing communications. Referral usernames are collected if you use the Recruit a Friend feature.

2. How We Use Your Information

We use collected information to: (a) create and maintain your account; (b) provide, operate, and improve the Game; (c) communicate with you about your account, updates, and promotions you have opted into; (d) enforce our Terms of Service; (e) detect and prevent fraud, cheating, and unauthorized access; (f) comply with legal obligations.

3. Data Sharing

We do not sell your personal information. We may share data with: (a) service providers who assist in operating the Game (hosting, analytics, payment processing); (b) law enforcement or government bodies when required by law; (c) other parties in connection with a merger, acquisition, or sale of assets, with notice to you.

4. Data Security

We implement industry-standard security measures to protect your data, including encryption in transit and at rest. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

5. Data Retention

We retain your account and gameplay data for as long as your account is active. If you request account deletion, we will remove your personal information within 30 days, except where retention is required by law or for legitimate business purposes (such as fraud prevention).

6. Your Rights

Depending on your jurisdiction, you may have the right to: (a) access the personal data we hold about you; (b) request correction of inaccurate data; (c) request deletion of your data; (d) opt out of marketing communications; (e) data portability. To exercise these rights, contact us through the channels listed below.

7. Cookies & Tracking

Our website uses minimal cookies for essential functionality. We do not use third-party advertising trackers. We may use basic analytics to understand traffic patterns and improve the website experience.

8. Children's Privacy

Arena of Kings is not directed at children under 13. We do not knowingly collect personal information from children under 13. If we discover that we have collected data from a child under 13, we will delete it promptly.

9. International Users

Your data may be processed in the United States. By using the Game, you consent to the transfer and processing of your data in the United States, where data protection laws may differ from your jurisdiction.

10. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with a revised date. Continued use of the Game after changes constitutes acceptance.

11. Contact Us

For privacy-related questions or requests, please contact us through our Discord community or email us at [email protected].